Social Media
For both organic and paid social projects, I’ve developed strategies and calendars for social, designed graphics, planned, taken, and edited photos and videos.
This series of posts shared the stories of these women, who participated in one our of program. They shared their stories of trauma, recovery, and becoming better mothers.
The story in the middle, reached over 40,000 people becoming the top performing post of that year.
I interviewed each person, took each photo, and wrote each caption.
Featured International Overdose Awareness Day sponsor’s personal stories and why overdose awareness and prevention matters to them. The posts helped raise awareness and reduce stigma around overdose prevention.
I took the pictures, interviewed each person, and wrote each caption.
In response to a increase of news coverage about the substance Kratom, we wanted to provide information about the substance to hopefully help correct common misconceptions and help people make informed, healthy decisions.
Working with prevention specialists, I came up with this social post as a way to share some information and provide resources to our followers.
Informational Posts
As the biggest substance misuse coalition in Eastern Tennessee, people frequently came to us for information around
Teamed up with Chloe, a local artist to paint the Rock at UTK on home game days to encourage healthy decision making.
I helped write the captions, take photos, and get the posts up the same time day they were painted.